FAQ
Asked and answered.
The questions shops actually ask before switching — texting compliance, what the AI really does, how the underwriting reads statements, and what week one looks like.
The platform
- What is Lyte?
- Lyte is the operating system for MCA brokers: SMS and email blasting, an AI inbox that answers every reply, branded application forms with e-sign, bank statement analysis, lender submissions and pipeline automations — one platform, and every layer of it written in-house. That's why the pieces talk to each other: the AI can quote the statement engine's numbers, and a lender's offer lands on the deal without anyone re-keying it.
- What does Lyte replace?
- The usual duct-tape stack: a standalone texting tool, a generic CRM, a form builder plus an e-sign vendor, a statement-reading service, and the spreadsheets holding them together. One platform, one bill, one place your team logs into.
- Is Lyte just another MCA CRM?
- The pipeline and CRM layer are in there, but that's the smallest part. The difference is what's attached to it: our own SMS rails and numbers, the AI that works replies, our own statement engine, and direct lender submissions. A typical MCA CRM gives you the pipeline and asks you to bring your own vendors for the rest.
Texting & compliance
- Do MCA brokers need 10DLC registration?
- Yes. US carriers require A2P traffic on 10-digit numbers to be registered with a brand and campaign. Unregistered traffic is throttled or silently dropped — no bounce, no error, just a list that goes quiet. Lyte handles brand and campaign registration for you during onboarding.
- Will my blasts get carrier-filtered?
- Volume itself isn't the problem — unregistered traffic, burned numbers and ignored opt-outs are. Lyte registers your campaigns, spreads traffic across a pool of numbers you own, monitors number health and rotates flagged numbers out, spaces sends, and enforces opt-outs and quiet hours automatically. You also get per-message delivery status, so a filtered message is visible instead of a mystery.
- Is texting merchants TCPA compliant?
- Text messaging is regulated and you should get your own compliance advice. What a platform can do is make the mechanics automatic — recorded consent, immediate and permanent opt-out handling, quiet-hour windows, and identification in your messages. Lyte enforces these as platform settings rather than policies you hope reps remember.
- Do I own my numbers?
- Yes. Numbers sit on your account and traffic spreads across the pool. Health is monitored per number, and a flagged one rotates out before it drags your delivery down.
The AI
- What does the AI actually do?
- It answers every merchant reply in seconds — qualifying monthly revenue, correcting objections, answering questions, and sending the application the moment it captures an email. It chases missing bank statements on a schedule, books callbacks for your reps, announces approvals with the real offer numbers, and reopens conversations when a funded deal is halfway paid down. Day or night, every thread at once.
- Does it sound like a bot?
- It writes the way your reps text: one or two short sentences, plain language, no scripts and no emoji walls. Rep Brain trains it on your team's real conversations — and on every edit your closers make to its drafts — so it handles leads the way your best rep would, not the way a chatbot template does.
- Can my reps take over a conversation?
- Any time. Reps watch every thread live, can jump in mid-conversation, and can switch the AI off per conversation. The AI is a teammate working the inbox, not a wall between you and your merchants.
Underwriting & deals
- How does the bank statement analysis work?
- Drop in the statements — 1 to 12 months, multiple accounts, PDF or CSV — and Lyte reads every page: monthly revenue, withdrawals, average daily balance, negative days, NSF events. It flags tampered PDFs before a lender ever sees them. The engine is ours, built in-house, so statements never leave the platform.
- Can it catch stacked positions?
- Yes — that's one of the main reasons we built it. Lyte surfaces every active and closed position from the transaction history: payment cadence, estimated balance remaining, and the funding deposit that proves it, linked down to the statement page.
- How do lender submissions work?
- The whole package — application, statements, analysis — goes out in one send, by direct API where lenders support it and by email where they don't. Offers route back onto the deal automatically: amount, factor, term and payment side by side, instead of scattered across your inbox.
Getting started
- How does pricing work?
- One plan, nothing held back for a higher tier. No seat maths and no feature matrix — we size one price around your team and your volume, and every workspace runs the same complete platform. Migration is included.
- How long does it take to get set up?
- Days, not months. We import your leads, contacts and templates, provision your numbers, register your 10DLC brand and campaign, and train your team — most shops are texting within days.
- Is there a white-label option?
- Yes. The application forms run on your brand and your domain, the platform can be white-labeled, and role-based permissions control what each seat sees.
- Is my data secure?
- SOC 2 Type II, bank-grade encryption, and multi-tenant isolation — each workspace's data lives apart from every other's. Statements are read by our own engine rather than being shipped to a third-party OCR vendor.
Still have questions?
Fifteen minutes on a call answers most of them — or write to support@lyte.app.